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Category Archives: Social Media

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Illustration of graphs showing social media metrics on computer screens.

Important Social Media Metrics You Should Know

Blog, Business, Social MediaBy Clayton BiewerDecember 17, 2020

You may have a good handle on your social media accounts, but have you ever dug into the metrics behind your account? Sure, you can see how many people like or comment on your post; but do you know what reach and engagement are? Understanding how these important social media metrics will allow you to…

Array of various social media logos including instagram, snapchat, facebook, pinterest, and twitter.

How to Build Your Social Media Marketing Strategy

Blog, Business, Business Tools, Social MediaBy Clayton BiewerDecember 16, 2020

Social media has become one of the most effective and important ways for a business to reach its customers—past, present, and future. There is so much that goes into an effective social media strategy, it can seem overwhelming at first. You can use this guide to help you create a functional social media strategy for…

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